Museum Studies




People:Christine McMonagle, MCOM

Christine McMonagle, MCOM
Digital Marketing Manager, The Jewish Museum of New York 

Located on New York’s famed Museum Mile, The Jewish Museum of New York offers acclaimed art exhibitions that explore art and culture from ancient to modern times.

 

As the Digital Marketing Manager at the Jewish Museum, Christine is responsible for strategic digital marketing and outreach efforts via the Museum’s website, e-news program, social media and online content development. The focus of her position is building and maintaining a strong digital presence with the goal of increasing engagement with current and potential visitors to the Museum. She is responsible for driving traffic to the web site through use of Search Engine Optimization/Search Engine Marketing techniques, improved usability and supervises a part-time Digital Marketing Associate whose emphasis is on SEO/SEM. Christine is a resource on digital marketing to staff throughout the Museum and serves on several institutional level planning committees.

Thesis: First Impressions: The Importance of Initial Orientation Spaces in Contemporary Art Museums

Assistantships: ICA, Philagrafika2010

Internship: Hirshhorn Museum